Case Studies

Proof the Engine works.

Real schools and academies. Real numbers. Here's what the Enrollment Engine has delivered for mission-driven organizations across Saint Paul.

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HOPE Community Academy · Charter School

How HOPE Community Academy became impossible to ignore in its community.

We built the visibility engine behind one of Saint Paul's most recognized Hmong-serving charter schools — reaching 325,000+ families at just $0.49 a click.

2M+
Impressions
325K+
People reached
58K+
Video views
$0.49
Cost per click
The Approach — a system, not a campaign
Paid Acquisition
The right families, efficiently
Targeted Meta campaigns put HOPE in front of the exact families it serves — at a remarkably efficient $0.49 per click.
Always-On Organic
Visible between campaigns
A steady social presence grew the school's following 34% and kept HOPE visible every day — an audience it owns and reaches for free.
Video Storytelling
Authentic community trust
30+ videos in a single quarter capturing real students, staff, and families — the proof that actually builds trust.
The turning point: a 31.7× jump.
When the video engine hit full stride, HOPE's daily organic views climbed from roughly 22 a day to more than 700 — peaking at 4,239 views in a single day. The school went from background noise to the most visible it had ever been online, almost overnight.

If your enrollment depends on families knowing you, trusting you, and seeing you where they already spend their time — this is the engine that builds it. We did it for HOPE. We can do it for you.

Map Your Enrollment Gap
HAP / OIC · Workforce & Training Academy

How HAP/OIC turned $31K in ad spend into 11,000+ future students.

We built the enrollment pipeline for a Hmong-serving workforce academy — generating 11,153 prospective-student leads at just $2.80 each.

11,153
Enrollment leads
$2.80
Per lead
329K+
People reached
4.5M
Impressions
The Approach — an engine built for scale and discipline
Multi-Program Lead Gen
Five tracks, one system
Five training programs, each targeted to the audience most likely to enroll — a coordinated system, not one broad campaign.
Relentless Cost Discipline
$2.80 per lead
Engineered to a fraction of what workforce and education programs typically pay to acquire a prospective student.
Always-On Optimization
Three years, never drifting
Continuous creative and audience testing kept the pipeline both full and cheap, intake after intake.
Not a campaign — a three-year engine.
11,000+ future students, with 217,178 clicks at a 4.78% click-through rate. The hundreds who enrolled across HAP's five programs are now on paths to real careers — the kind of predictable pipeline a workforce academy can build cohorts around.

If you run programs or cohorts and your mission depends on filling them — predictably, affordably, intake after intake — this is the engine that does it. We did it for HAP/OIC. We can do it for you.

Map Your Enrollment Gap
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